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Panorama of the video game industry and its evolution
The video game industry, which grew from a niche market in the 1970s and 1980s to a market of over $ 150 billion today, has grown into the largest segment of the entertainment market, overtaking the combined film and music industries. Additionally, the market has a CAGR (compound annual growth rate) of 9.17% and is expected to reach over $ 250 billion by 2025¹.
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While there are many new video games available for free (free-to-play), note that the primary source of income for video game developers paradoxically comes from the sale of games. Then there are the “in-game” advertisements which are the various advertisements inserted in free video games and finally the microtransactions.
What is the source of income from video games?
The video game industry is a booming market that offers impressive growth prospects. Indeed, in the space of 50 years, this industry has gone from being a marginal market to a truly flourishing industry. In 2012, the video game industry's turnover was estimated at 60 billion euros, before rising to 75 billion in 2015 and reaching almost 100 billion dollars in 2016. In 2018, this market generated sales of $ 120 billion. According to Ernst & Young, one of the world's largest financial auditing and consulting firms, the global video game market grew 10% between 2018 and 2019, to $ 150 billion. This market could reach 200 billion dollars by 2022.